Digital transformation for unified service standards

Katarzyna Zając, Bartosz Derejski, Katarzyna Ciężkowska, Marta Traczuk, Marek Kucab

Diagnostyka Team

zespół digital transformation i dział szkoleń diagnostyki

Challenges and priorities of a rapidly growing, forward-thinking organisation

DIAGNOSTYKA was founded in Kraków in 1998. In the following years, it developed intensively, gradually becoming a national leader in the laboratory testing industry. The increasingly widespread use of modern technological and managerial solutions has allowed the company to actively develop and explore ever newer areas in the field of medical services.

Today, Diagnostyka is the largest network of medical laboratories in Poland. It specialises in the provision of professional medical services, from the collection and transport of biological material, through the performance of the test, to the delivery of the result of medical analyses. These services are provided in cooperation with several thousand healthcare facilities. The company also provides a proprietary IT system, e-Lab, which supports laboratory management and the analytical process, and a range of related activities.

More than 8,000 employees make up Diagnostyka, and it is structured as a network of more than 180 laboratories and around 1,100 collection facilities throughout the country. Annually, Diagnostyka performs more than 120 million tests for around 20 million patients.

Looking for an answer to the challenges of the modern medical services sector, we have established cooperation with other companies in the field of laboratory, genetic and histopathological tests and the Diagnostyka Group has been formed. The group is constantly developing and keeps on incorporating new entities.

The growth of Diagnostyka has been linked to the increasing importance of coherent L&D within the organisation. In particular, the need to ensure the continuous development of employees, enabling them to maintain full readiness for changing external factors, was evident. From the need to provide employees with up-to-date information, as well as the knowledge needed for daily work and development, management processes had to become increasingly complex.

Therefore, Diagnostyka needed ever-improving solutions. As a consequence, within the organisation, the idea of using tools to organise the communication of information and provide specific groups of employees with tailored materials and content emerged.

Taking the above challenges into account, in 2020 Diagnostyka conducted an internal audit, the results of which confirmed the need for a modern technological solution allowing
efficient knowledge management. The search for solutions to support the Human Resources Department began. After market analysis, it was concluded that an appropriately comprehensive system that would help handle all key processes was the HCM Deck platform.

HCM Deck enables us to deliver priorities relevant for Diagnostyka. The most important ones are:

  • Delivering the necessary knowledge and upskilling to staff in key departments, including those in direct contact with customers
  • Deliver up-to-date information to support staff development
  • Reducing turnover among new hires
  • Effective onboarding of new employees
  • Development and promotion of learning culture throughout the organisation
  • Support the development and help employees to maintain professional continuity
  • Platform usage
    10 months after the launch

    • 27 000+

      logins

    • 11 000

      sessions of collection facilities employees

    • 40 000+

      Knowledge Base pages opened

    • 4 000

      completed courses and tarinings

    zespół learning and development i digital transformation diagnostyki i wersja mobilna platformy hcm deck w firmie

    How does HCM Deck work at Diagnostyka?

    Ensuring unified service standards

    The employees of the Collection Facilities are the people who, given their contact with the customer on a daily basis, are the business card of Diagnostyka. At HCM Deck, we make the same knowledge available to all of them, in more than 1,100 Collection Centres spread across the country. For instance, through programmes that help to strengthen their competences in two areas: the operation of the necessary software and customer service standards and procedures. For now, the most popular programme has been the one on registering orders in one of our proprietary x-Lab programmes.

    Actively supporting growth

    With the help of onboarding programmes, all our employees get access to the necessary knowledge of the organisation right away, so that they become part of it more quickly. We are currently planning numerous programmes to improve the competences and qualifications of various professional groups, including, of course, collection facilities and laboratory staff. By completing their training on the platform, laboratory diagnosticians automatically receive the scores they need to maintain their licence to practice. We, in turn, can identify the competences acquired by the employee and help with targeted further development.

    Onboarding enablement

    New recruits to the organisation start their induction programme with us on their first day of employment. That's when they receive all the information they need to familiarise themselves with the organisation and its specifics. Health and Safety training or other things crucial for every employee such as Employee Capital Plans, Quality Standards or available benefits all are available in the system. The platform makes it possible to tailor onboarding to suit the type of contract and set the time for familiarisation with all topics.

    Fostering growth

    Training Department continuously delivers new content to the platform. By activating further parts of the platform, we want to encourage the various professional groups in our company to use HCM Deck for all available forms of education. We are adapting the Knowledge Base for such purposes. We are working on creating further educational paths. Employees may exchange insights, and we check their knowledge acquisition with tasks on the platform.

    Platform for all

    Diagnostyka is a company that brings together employees in a variety of roles, from many age groups, from all regions, with digital competencies at different levels. HCM Deck is in high demand internally and reaches all of them equally with its ease of use, accessibility on mobile devices and ability to provide digestible formats such as microlearning and e-learning courses.

    HCM Deck has become the focal point of company digitalization

    Diagnostyka is an organisation for which digital transformation is part of its DNA. That's how we address the needs that arise in a changing world on an ongoing basis, as well as our own, due to its rapid growth and extensive structure. Given the group's business profile, where workstations are often not a computer, but a laboratory table or an office, it is all the more pleasing to see the popularity of a technological solution for knowledge management.This shows that HCM Deck is being used in everyday work and also addresses the needs of employees.

    The platform provides all the elements we need for effective digital knowledge management: aligning domain and operational knowledge, ensuring compliance among employees, upskilling different professional groups or nurturing retention through onboarding, and the automation of these processes is of inestimable value to the departments that create them. Our most important result of the aforementioned activities is to maintain a consistent, high quality of customer service.

    Bartosz Derejski

    VP, Digital Transformation

    Bartosz Derejski
    prezentacja widoku strony głównej platformy szkoleniowo-rozwojowej HCM Deck na leżącym ukośnie tablecie